sedna Projects

Samsung Galaxy S8 – Times Square

Clear Channel Outdoor helps to spread the news for Samsung that their Galaxy S8 and S8+ have arrived.

The Challenge

Samsung’s campaign for the launch of the Galaxy S8 and S8+ in Times Square was looking for an extraordinary approach. Inspired by the infinity display as one of the key features of their new products, the concept sought to break common barriers and create a powerful and immersive experience to captivate its audience.

Solution
  • 1 iMac with Creator

  • Multiple LED Displays running Player Gold and Player Platinum

Client

Samsung

Location

Times Square, New York

Partner

Project realized in cooperation with our partner Clear Channel Outdoor.

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